Guide

How to write an About page from facts you already have

An About page is hard to write from a blank page and easy to write from a list. You already have most of the facts: they are in your profiles, your listings, your CV and the emails you send clients. Gather them first, then write.

Gather the facts first

Before you write a sentence, collect what is already true and public.

  • Your existing bio lines: a LinkedIn headline, an Instagram bio, a directory profile.
  • Dates and places: when you started, where you trained, where you work.
  • Numbers you can stand behind: years in practice, projects finished, people taught.
  • Names you may use: clients, employers, publications, with permission where it is needed.
  • Your own words: how you describe the work when someone asks.

Put them in the order a visitor reads

Lead with what you do now and for whom. Follow with how you got here: training, past roles, the turning point if there was one. End with how you work with people and what to do next.

Write it plainly

Use short sentences and concrete nouns. Replace each adjective with the fact behind it: instead of “experienced”, say how long; instead of “trusted”, say who trusts you. Pick the first or the third person and keep it all the way through.

Check it against the sources

Read each sentence and ask where it came from. If you cannot point to a source, or to your own memory with confidence, cut it or soften it. Out-of-date facts are easy to miss: an old job title, a closed location, last year’s price.

Checklist

About page checklist

  • What you do now, and for whom, in the first two sentences
  • Where you work, or where you are based
  • How you got here, in three or four facts
  • How a first meeting, order or visit works
  • A photo that is really you or your place
  • Every fact traced to a source you trust
  • A link to the next step

How GenLP handles this step

This is the part GenLP does for you. It looks up the public pages about you, such as your site, your profiles and your listings, shows you what it found and asks “Is this you?”. It writes the About page from those facts and from anything you add, like a CV, and it leaves out what it cannot support. You read every line in the draft and change what is wrong before anything is public.

Who is the website for?

Free for 14 days. No card. Nothing is public until you say so.

Already have a website? Redo it from the one you have