One-on-One
Personal service from start to finish with direct communication.
6 Years Experience
Copywriter
Frankie Mercer
Helping local businesses connect with customers through clear, engaging website content and newsletters.
I transform your brand's voice into compelling copy that builds trust and drives results, specifically tailored for independent retail shops and tradespeople.
- 90+
- Projects Finished
- 90%
- Client Retention
- 2019
- Established
ClarityLocalResults
Local Specialist
About Frankie
I help independent business owners turn their ideas into clear digital content that resonates with the local community.
Since 2019, I've focused on providing reliable, creative writing services that reflect my clients' authentic voices and professional values.
I believe in collaboration and clarity, ensuring every project helps your business grow without hidden fees or complex corporate jargon.
Fair Pricing
Transparent flat fees designed for small business budgets.
SEO Ready
Content optimized to help local customers find you online.
How I Can Help
From website pages to monthly newsletters, I provide tailored writing services that help your business stand out and stay connected with your community.
Website Page Writing
Popular
I write clear, professional content for your Home, About, and Service pages that speaks directly to your ideal local customers.
- SEO keyword integration
- Tone of voice development
- Two rounds of revisions
- Mobile-friendly formatting
webseobranding
Blog Post Packages
Keep your site fresh and improve your search rankings with consistent, high-quality blog posts tailored to your industry and audience.
- Topic research and ideation
- Local SEO optimization
- Engaging headlines
- Call-to-action included
contentseoblog
Email Newsletters
Stay top-of-mind with your customers through regular email updates that share news, promotions, and valuable insights from your shop.
- Subject line A/B testing
- Content planning
- Mailchimp/Klaviyo setup
- Performance tracking
emailmarketingretention
Selected Work
A look at recent projects helping local shops and service providers reach their audience through better writing.
The Corner Florist Website
Complete rewrite of all web pages to better reflect their boutique brand and improve customer navigation.
- Client
- The Corner Florist
- Date
- 2023
Outcome
Improved site navigation and brand alignment.
- Web Copy
- Retail
Oakside Dental Blog
Ongoing creation of educational blog posts on dental health to connect with patients and build local trust.
- Client
- Oakside Family Dental
- Date
- 2024
Outcome
Consistent patient engagement through monthly content.
- Blogging
- Healthcare
Artisan Bakes Email Series
Development of a welcome email sequence designed to promote loyalty and drive repeat visits for a local bakery.
- Client
- Artisan Bakes
- Date
- 2023
Outcome
Launched loyalty-focused welcome series for subscribers.
- Food & Bev
Client Success Stories
Hear from local business owners who have improved their customer connection through clear and professional copy.
Frankie was a pleasure to work with. She really listened to what we needed and delivered great copy for our website.
SarahOwnerThe Corner Florist
Always on time and the quality is excellent. Our blog has never been more consistent. Highly recommend!
Dr. EvansDentistOakside Family Dental
Frankie's writing perfectly captures our shop's voice. She's made our social media so much easier to manage.
TomOwnerSecond Chapter Books
Join My Happy Clients
Start Your Project03
Simple, Transparent Pricing
Transparent rates designed for small businesses and independent tradespeople. Choose the package that fits your current needs.
01
The One-Off
Perfect for a single blog post or a specific page update.
USD150one-time
02
Most Popular
Growth Bundle
Ideal for businesses wanting consistent monthly content.
USD500 / monthlymonthly
03
Full Site Package
Complete copy for your new or existing website.
USD1,200one-time
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Common Questions
Find quick answers about my process, pricing, and how we can work together to improve your business's online presence.
Still have questions?
I'm happy to answer any specific questions about your project or my process.
Process
What is your typical project timeline?
For individual website pages or blog posts, I typically deliver the first draft within 3-5 business days. Full website rewrites usually take 1-2 weeks depending on the number of pages.
Pricing
How do you determine your pricing?
I offer transparent flat fees for most projects so you know exactly what to expect. Pricing depends on the complexity and length of the content needed. I provide a detailed quote after our initial chat.
Process
Do you offer revisions?
Yes, all project quotes include two rounds of revisions. This ensures the final copy perfectly matches your brand's voice and meets your specific goals.
Services
Do you use AI to write the copy?
I use AI tools for brainstorming and research, but every final draft is written by me. This ensures your content sounds human, authentic, and unique to your business.
Getting Started
How do we get started?
Simply fill out the contact form or send me an email. We'll schedule a brief 15-minute call to discuss your needs, and then I'll send over a formal proposal.
Services
Do you help with SEO?
Absolutely. I include basic SEO keyword research and optimization for all website and blog projects to help your business get better visibility on search engines.
No questions match your filters.
My Career Path
A timeline of the roles and milestones that shaped my approach to professional copywriting and client service.
2019 - PresentSelf-EmployedPortland, OR
Freelance Copywriter
Providing writing services for a variety of local businesses, helping them connect with their customers through clear and engaging content.
- Freelance
- Direct Client Work
- organization
- Self-Employed
- location
- Portland, OR
2017 - 2019Maple Creative AgencyPortland, OR
Junior Writer
Assisted senior writers with client projects, drafted social media content, and proofread marketing materials for a small local agency.
- Agency Experience
- Editing
- organization
- Maple Creative Agency
- location
- Portland, OR
2017Local Community College
Writing Diploma
Completed a comprehensive program focusing on professional and creative writing techniques at the local community college.
- Education
- organization
- Local Community College
Let's Connect
Whether you need a single web page or ongoing blog posts, I'm here to help your business communicate clearly with your customers.
Available for new projects and monthly retainers.
Project InquiryFill out the form below and I'll be in touch to schedule a free consultation.
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